Ideal Customer Profile (ICP) / Ideal Client Profile
Pehla Hisaa: Maani Samajho (Understand the Meaning)
Yeh ek "Khayaalî (Imaginary) Gahak" ka photo hai. Aisa shaks jise tumhari cheez ki sachî zaroorat hai, woh isko kharid sakta hai aur isko pasand bhi karta hai.
Jaise: Ice Cream ki dukaan ka Ideal Customer: Aisa bachcha jo ice cream pasand karta hai aur uske paas kharidne ke liye paisa bhi hai.
Contact Finder:
Yeh ek "Pata Lagane Wala" kaam hai. Jaise, agar tumhein pata hai ke "Ali" tumhara Ideal Customer hai, toh Contact Finder woh tool hai jo tumhein "Ali" ka phone number ya email dhoond kar deta hai.
· Prospect Lead List Building:
"Mumkin Gahakon Ki List Banane" ka dusra naam.
Prospect Lead =
Mumkin Gahak (Aisa shaks jo tumhara customer ban sakta hai).
List Building =
Un sab ke naam, number aur email ek list mein likhna.
Dusra Hisaa: Aasan Misal Se Samjho (Easy Example)
Socho tum "Bachon Ki Drawing Class" chalate ho.
Step 1: Ideal Customer Profile Banao
(Socho ke tumhara acha gahak kaun hai)
· Bachay ki Umar: 6 saal se 10 saal tak.
· Maalik: Uske Maa ya Baap.
· Soch: Woh log jo bachon ko nayi cheezein sikhana pasand karte hain.
· Jagah: Tumhare shehar ke woh ilaqay jahan chotay bachay rehte hain.
Yeh tumhara Ideal Customer Profile hai. Ab tumhein aise log dhoondne hain.
Step 2: Prospect Lead List Building (List Banao)
Ab aise logon ki list banao jo ooper bataye gaye Ideal Customer jaisay lagte hain.
1. Excel File Kholo.
2. Columns Banao
· A: Bachay Ka Naam
· B: Maa/Baap Ka Naam
· C: Phone Number
· D: Email
· E: Shehar
3. List Bharo
Apne school ke doston, padosion aur rishtedaroon ke naam likho.
Tumhari List Kuch Aisi Hogi:
Bachay Ka Naam Maa/Baap Ka Naam Phone Number
Ali Ahmed Uncle 0300-1234567
Ayesha Fatima Aunty 0311-9876543
Yeh tumhari Prospect Lead List hai.
Step 3: Contact Finder (Number aur Email Dhundo)
List banne ke baad, agar kisi ka number ya email na pata ho, toh wahan Contact Finder kaam aata hai.
Aasan Tareeqa yeh hai:
· Apne maa-baap se pucho: "Mujhe Ahmed Uncle ka number chahiye."
· School ki directory check karo.
· Social media par dhoondo (lekin iske liye maa-baap ki ijazat lo).
Yeh sab tumhare Contact Finder ke aasan tareeqay hain.
Mukammal Guide: Step-by-Step Kaam Kaise Karo
1. Socho (Ideal Profile):
Pehle taiyar karo ke tum kisko bechna chahte ho.
2. Likho (List Building):
Phir un "mumkin gahakon" ki list banao.
3. Dhoondo (Contact Finder):
Phir unke phone number aur email ikatthe karo.
4. Bat Karo (Contact Karo):
Aakhir mein unhein phone karke ya message karke apni cheez ke baare mein batao.
Yaad Rakho:
Ideal Profile = Sochna
List Building = Likhnna
Contact Finder = Dhoondna
Tum bilkul aasan tareeqay se yeh kaam kar sakte ho. Bas thori mehnat aur himmat chahiye. ALLAH tumhari madad karay! (Ameen)
Bilkul! Bahut acha sawal kiya hai. Main tumhare liye har cheez aasan lafzon mein samjhaata hoon. Yeh poora guide hai.
Pehla Qadam: Asal Maani Samajhna (Basic Meanings)
1. Business Model (Karobar Ka Tarika)
Yeh sochnay ka tareeka hai ke paise kaise kamayein gay. Jaise:
· Cheez Bechna:
Koi samaan bechna, jaise mithai ya khilona.
· Service Dena:
Koi kaam karna, jaise parhana ya drawing sikhaana.
· Advertisement (Ads):
Apni website par doosron ki cheezon ke ads lagana.
2. Services (Khidmaat)
Woh kaam jo tum kisi ke liye karte ho. Jaise:
· Drawing class chalana
· Chotay bachon ko parhana
· Computer ka chota mota kaam karna
3. NICES / Field (Kaam Ka Shehar)
Yeh batata hai ke tumhara kaam kis category mein aata hai. Jaise "Education" (Parhai) ya "Art" (Fun).
4. Skill Name (Haath Ka Hunar)
Tum kya kaam acha kar sakte ho?
Jaise Drawing, Painting, ya Computer chalana.
5. Product Name (Cheez Ka Naam)
Jo kuch bechte ho uska ek acha naam.Jaise "Bachon Ki Rang Birangi Drawing Class".
6. Reference Tool (Zariya/ Aala)
Woh software ya website jo kaam aasan kare. Jaise Seamless AI ek aisa software hai jo companies ke phone numbers aur emails dhoond kar deta hai. (Lekin yeh bara log istemaal karte hain, tum abhi iski jagah aasan tareeqay istemaal karoge).
Dusra Qadam: Tareekh Aur Faidey (History & Benefits)
Dunia Mein "Online Business" Ki Tareekh:
Pehlay log dukaan par bechte thay.Phir Amazon jaise websites bani jahan har koi bech sakta tha. Phir Google aaya jis ne internet ko aasan bana diya. Aaj kal, ek bacha bhi ghar baithay apni website bana kar paise kama sakta hai.
Dunia Ke Mulkoun Mein Faidey (Benefits in World Countries):
· America, Europe:
Wahan ke log online zyada shopping karte hain.
· Pakistan, India:
Yahan bhi online kaam bohat tezi se barh raha hai.
· Faida yeh hai:
Tum apne shehar se bhi London ya Dubai ke kisi shaks ko bech sakte ho.
Teesra Qadam: Mera "Setup Guide" - Kaise Shuru Karain
Yeh tumhara asal kaam hai. Maan lo tumhein "Bachon Ki Online Drawing Class" chalani hai.
Step 1: Apni Cheez Taiyar Karo (Product/Service)
Business Model:
Service Dena (Drawing Class)
· Service Type
Online Class (Video Call Par)
NICES/Field
Education
Skill Name
Drawing & Painting
Product Name
"Bachon Ki Fun Drawing Class"
Step 2: Apna "Acha Gahak Ka Naqsha" Banao (Ideal Client Profile)
Socho tumhein kunsi family ko class deni hai?
· Bachay Ki Umar: 7 saal se 10 saal tak.
· Maalik: Uske maa ya baap.
· Soch: Woh log jo bachay ko kuch new sikhanay mein interest rakhte hain.
· Internet: Unke paas internet hona chahiye.
Step 3: "Excel Lead Generation" - List Banao
1. Apne computer par Microsoft Excel kholo.
2. Uper in columns ke naam likho:
· A = Bachay Ka Naam
· B = Maa/Baap Ka Naam
· C = Phone Number
· D = Email Address
3. Ab list bharo. Pehle apne rishtedar, padosi aur school ke doston ke naam likho. Kam az kam 20 naam bharo.
Yeh tumhari "Lead Generation List" hai.
Step 4: "Contact Finder" - Gahak Dhondo
Ab list mein diye gaye numbers par phone karo ya unse milo. Ye script istemal kar sakte ho:
"Assalam-o-Alaikum, main [Apna Naam] bol raha hoon. Main nay "Bachon Ki Fun Drawing Class" shuru ki hai jahan bachay ghar baithay drawing seekh saktay hain. Kya aap free trial class laina pasand karen ge?"
Step 5: "Earn Money from Google Blogger & Adsense"
Yeh thora bara kaam hai, lekin aasan hai. Apne maa baap ki madad lo.
1. Website Banao:
· Google par jao aur "Google Blogger" search karo.
· Apna free blog bana lo. Uska naam rakhlo "Bachon Ki Drawing Dunya".
2. Website Bharo:
· Apni drawing ki tasweeren website par lagao.
· Drawing seekhnay ke aasan tareeqay likho.
· Apni "Drawing Class" ke baare mein batao.
3. Google Adsense:
· Jab tumhari website par 10-15 achi posts ho jayein, tou Google Adsense ke liye apply karo.
· Maa Baap Ki Madad Zaroori Hai: Yeh kaam tumhein apne walidain ke saath milkar karna hoga kyun ke iske liye bank account waghaira chahiye.
· Kaise Kaam Karta Hai? Jab log tumhari website aayein ge aur ads par click karein ge, tou Google tumhein paise de ga.
Chotha Qadam: Aakhri Naseehat (Final Advice)
1. Shuruaat Chotay Se Karo
Pehle 2 bachon ko free sikhakar dekho.
2. Maa Baap Ka Saath Lo
Hamesha unko batayein aur unki madad lein.
3. Himmat Na Haro
Pehle din se kamyabi nahi milti. Seekhte raho aur mehnat karte raho.
4. Safe Raho
Internet par kabhi bhi apna poora naam, pata ya school ka naam kisi anjaan shaks ko nahi batana.
Tum mein bohat zyada potential hai! Aaj he se apni "Excel List" banana shuru kar do. ALLAH tumhari mehnat ko kamyab karay! (Ameen)
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